wordpress tips

How to Get People to Read!(At Least a Little)

Hello Guerilleros! Today I want to share a variety of content tips. These may be basic to some of you, but hey, we get new people coming to the site everyday, and they might not know this. I had to learn it, and so did you.

Apparently no one actually READS anything online, they scan it for content, and just read things that catch their eye. Except for my faithful Guerilleros, you guys read every word of these posts, right? Right?! Read More…

How To Insert Images & Embed Videos In WordPress (VIDEO)

This tutorial will cover really basic aspects of writing a wordpress blog post.

It shows you how to log in, add text, images, and embed a video from youtube within the body of your post.

It also explains a little about the photo gallery feature and how to manage pictures once they’re loaded into the WP interface.

Hope this helps your guerilla a bit 😉

See you soon!

Quick Permalink Structure Fix Improves Blog Traffic!

Ninja SEO trick!

You’re probably familiar with the wordpress permalink structure showing some sort of date on the url, right? Something like this:

Common permalink structure with the post date

If you know a little bit about SEO, you know that the first place search engines look for keywords is in the domain url. As we see in the example above, 2009/07/10 is not a keyword anybody but a horoscope writer would target.

So, how can you change that silly date insertion to a more interesting, SEO-friendly url?

Changing your Permalink Structure

A permalink is the address given to a blog post, which is an abbreviation for “permanent link”. They are permanent because unlike your main domain url, which changes as you write new posts, the url on your permalinks remain the same. Therefore their importance for SEO.

To make changes to your blog’s permalink structure, follow these instructions:

  1. Log into your admin area (blogdomain.con/wp-admin)
  2. Scroll down to Settings >> Permalinks

At that point, you’ll see some WordPress suggestions like these:

This is what WordPress suggests for permalink structure

You don’t want to use any of these. Instead, at the bottom, where you see “Custom Structure”, enter this code:


Your configuration should look something like this:

This is how your permalink structure works best

What happens now?

WordPress will use the categories you determine for each post as part of the permalink url, which will include (hopefully) more relevant keywords to your url.

After you’ve finished, your permalink will look like this:

Here's the optimized permalink structure in action

The Difficult Part?

So far, all you had to do was enter a half-a-line code to your wordpress admin area. That was ridicuosly easy.

The part that actually requires some thinking is determining which Categories suit your blog best.

For that, I highly recommend an extensive keyword research.

Make sure your categories:

  • are relevant to your content,
  • have decent traffic volume,
  • are generic enough to hold more than one or two posts.

The key with categories is that they’re not TAGS, but more like umbrellas from where your tags will come out.

After a week of updating all of the permalinks, I experienced a better indexation for most of the keywords within my categories, and an overall blog traffic increase of 20-25%.

It’s definitely worth it.

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