In this month’s PandoMonthly NYC Foursquare founder Dennis Crowley shared his belief that a Check In is more valuable than its less modern counterpart – the local review. As guerilleros, we see it slightly differently.
Unlock the 007 in you – New Skyfall Guerilla Tactic is GENIOUS!
New COKE Zero viral video, promoting the upcoming release of 007 Skyfall, is nothing short of genious. From location to script, and especially the soundtrack. Watch below:
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What’s The Best Time To Send Email Blasts? Confusing Infographic Unsuccessfully Explains
Email marketing may not be as sexy as behaviorally-targeted social messaging or some of the newest ways we’re able to reach customers, but it’s very much alive because it provides an efficient and cost-effective solution. But picking the best time to send those blasts is nothing short of trickery. Or is it?
Social Media Terrorists – How To Properly (maybe) Negotiate With Them!
Being able to reach brands almost instantly, tearing down corporate walls with a tweet, is one of the reasons social media gurus get weird boners at conventions. However, there are those who take this little thread of power too far and terrorize brands.
You’ve probably seen these terrorists – they’re big fans of caps lock, add irrelevant comments to every single one of your posts on Facebook, and open twitter accounts to inundate your replies feed.
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Building Trust with Small Business Owners WITHOUT Demo Presentations
After successfully scaring one of our clients with several hyperbolic claims, I was asked to speak to a salesman regarding a CRM software that would allegedly solve every single one of my our client’s issues, from Facebook likes to lead generation. The call wasnt so much a disaster but a great example of how content marketing can be more effective than the usual powerpoint torture.
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Practical History Of Content Marketing For Low Attention Span Readers
As internet trends go, there arent any industries unaffected by the rise of certain keywords. Specifically in the marketing industry, we’ve gone through “digital marketing”, “SEO”, and “SEM”, amongst others. The latest trend, however, calls for “content marketing”. Here’s brief history of the term, for those with typical “internet” attention spans.
Reddit User Outlines Embarrassing Source of Procrastination, Brings Guerilla Out of Hiding
You may have noticed that our blog hasnt been updated since February 21. That’s almost 7 months of procrastination. Sure, I could rationalize procrastination by saying in this past 7 months we had lots of new projects, family issues, etc… But rationalizing is just an excuse. And reading this user’s comment embarrassed and motivated me.
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Be CAREFUL with Social Media – It Can Cost You
With everyone focused on privacy, people sometimes forget that they’re responsible for what they say too. While you may not think of dashing off a joke on Twitter, or bitching about your day on Facebook, people may not take it the way you meant it. Not to mention, you never know who might be looking.
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