Archive for category facebook marketing

Attracting Fans on Facebook (How to Get People to Like Me!)

Good morning Guerrillas! We know the importance of a blog, Facebook, and Twitter. We talked before about how to build a blog community, so today lets talk about building a fan base on Facebook. How do you get from 3 fans (including you) to 3,000 fans? It takes some time, but it can be done with minimal effort if you’re smart about it.

First, your quickest fans are your blog readers. Make sure that it is EXTREMELY easy for your blog followers to follow you on Facebook as well. Put a big Facebook button on your page and tell people to use it. It can help you establish an early fan base.

Make sure you interact with your fans on Facebook. And people love to be heard, so ask questions asking about their thoughts and ideas. Ask them for advice. Just get them engaged. And when people comment, make sure you reply to it. Don’t just ask a question and wonder off; let your fans know you actually care about their answer.

You can also use a FB similar to a blog for short snippets of info, links to other blogs, or to share pictures and videos of things applicable to your page. You want them to be interested and entertained by your page. Then they tell their friends and the word spreads.

Once you have some interesting posts up, start inviting people over. My favorite way to do this is to become a fan of a page related to my business, then use the @ sign to put my post on their page. TO do this, simply type @ in the text box then the first few letters of the name of the page you want your post on, and a list of friends will pop up that match what you’re typing. It will put a hyperlink in, as well as reposting the post.

Now people on the other page will hopefully see your post and follow it back to your site, and be so enthralled with you’re content, they will become fans.

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How To Create Customized Facebook Fan Pages With FBML

Guerilleros, I’m sure by now you have a Facebook Fan Page. If you dont, then you’re really behind in the game.

A Fan page is the most flexible application for business on Facebook, it allows you to integrate it to your wordpress blog, to twitter, and even to Youtube.

But showing visitors your “wall” may not be the best practice for business, since you have to change that message constantly. Today, I’ll show you how to create a unique landing page for Facebook using FBML.

1. On Facebook, search for Static FBML

The Static FBML Application on Facebook

You’ll find the application page. Look over on the LEFT UPPER corner, right below the logo.

2. Click on “Add To My Page”

Add To My Page On Static FBML

Add To My Page On Static FBML

3. Pick A Page

Pick A Page To Show Static FBML

Pick A Page To Show Static FBML

That’s it – you’ve installed the application on your Fan Page. Now, let’s get it to work!

Make sure you’re logged in as the page admin. Visit your page and then click on Edit Page.

4. Find the Static FBML App

FBML application for facebok fan pages

FBML application for facebok fan pages

5. Edit The Page

Warning – you’ll need some HTML knowledge to edit the page. Leave me a comment if you need some help with that.

Click on edit and you’ll see this:

FBML page Set Up

FBML page Set Up

6. Add The FBML Page To Your Fan Page Tabs

Back on the “Edit Page” screen, find the FBML application and click on “Permissions”. The screen below will appear:

Add the FBML as a TAB

Add the FBML as a TAB

Make sure that both box and tab say ADDED, which means that there’s a navigation tab just for the new page you created within your regular Facebook Fan Page.

That’s it! Feel free to leave me any questions or suggestions on the comments.

Your guerilla is my guerilla!

P.S – Tomorrow I’ll show you how to make sure your visitors land on the new page you’ve created instead of the regular wall! Stay tuned.

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