community building

Posted on 10 Feb 2012

Can Social Media Revive the Radio Star?

Video may have killed the radio star, but social media is bringing back the radio station. Read More »
Posted on 06 Feb 2012

Social Media Marketing in the Movie...

With the increase of new and unique projects we’ve been doing, we have plenty of new content for Social Media Guerilla. So while we’ve been off the radar for a little while, we’ll be posting more frequently again so we can share our experiences with you. Sorry, we’ve not been around much, but as you’ll see, the wait has... Read More »
Posted on 08 Jun 2011

Social Media Marketing for Sandwiches

Good morning, Guerilleros! Lately, we’ve taken up a new client, in the form of the local Quiznos. For those of you not familiar with Quiznos, they are similar to Subway, only better. Quiznos is a big enough name that making a site in addition to the corporate one seemed pointless, so we made a deal with them to provide... Read More »
Posted on 31 Oct 2010

How to Boost Your Facebook Fan Page...

Hello Guerilleros! Today is a lovely, cool day on the Island; much preferred over the sweltering heat we usually get.  It’s a perfect day to wear the new shirt the Guerilla Chefe got me. It’s from one of our clients and I’ve been wanting one for a while,  but since it’s long sleeve I had to wait for it to get... Read More »
Posted on 19 Oct 2010

The Impact of Google TV on Social Media...

Hey Guerilleros! I was browsing through my email, and I got a message from the Guerilla Chefe about Google TV.  I watched all the videos, and I have to say, it’s an ambitious project, and it sort of reminds me of MSN’s WebTV and Apple TV in certain ways. Of course,if anyone can finally break down the barrier between... Read More »
Posted on 23 Sep 2010

Custom Landing Pages on Facebook

Good morning, Guerilleros! It’s about two in the morning local time, and I’m getting pretty tired. I’ve been up half the night playing Halo:Reach, and I think it’s about bed time. However, I have a ritual I follow before bed, and I wanted to cut you in on it. I like to check out the blogs and sites I... Read More »
Posted on 06 Sep 2010

OAuth and T.CO and How They Affect...

Hello Guerilleros! Recently, the Guerilla Chefe received an email from Twitter discussing two big changes they are implementing. These improvements will be unfolded over the next couple of months. More than likely, a few of you also received the same email, but perhaps, you were a bit confused. Well, lets clear that up. Update #1- The Rise of OAuth!... Read More »
Posted on 01 Aug 2010

Attracting Fans on Facebook (How to Get...

Good morning Guerrillas! We know the importance of a blog, Facebook, and Twitter. We talked before about how to build a blog community, so today lets talk about building a fan base on Facebook. How do you get from 3 fans (including you) to 3,000 fans? It takes some time, but it can be done with minimal effort if... Read More »
Posted on 12 Jul 2010

How to Build a Blog Community in 6 Easy...

That’s right, Guerilleros! As I promised, today we are going to look at how YOU can build a loyal fan base around your blog! I discussed the importance of a blog in the last post, and today I am going to give you 6 steps to follow for building a blog community that can attract real attention. Everything in... Read More »
Posted on 24 Feb 2010

How To Engage Local Audiences With...

It’s with an immense pleasure that I invite all of you guerilleros and guerilleras to join me in a great run-through of Social Media Marketing strategies geared for local businesses. I’ll be at a BlogTalkRadio show on Thursday afternoon with Marnie Swedberg and you’re in for a real treat. Here are the details: When: Thursday 02/25 Time: 4:00pm Call-in... Read More »
Posted on 14 Oct 2009

Local Social Guerilla – Results...

Guerilleros, the battle has been taking the best of me – not because I’m losing, but because I’m fighting too many But I’ve got some interesting stats to show, and if you’re trying to conquer ground in your local market, light up your best cigar and join me for the kill. I’m going to briefly analyze the highlights of... Read More »
Posted on 28 Jul 2009

Is Your Company Stuck With A Social...

When I read this post over at Label:Indescript about social media silos, I immediately connected the subject to at least 4 business owners I’ve been in contact with. Justin Boone, the author (and a darn good guerillero), talks about how companies start their social media strategies with a department (read blogger guy) that becomes completely alienated from the rest... Read More »
Posted on 30 Jun 2009

Social Guerilla Marketing Long Term...

for offline people whose Facebook account is the ultimate experience with social media, the idea of building a community online may be a bit too much to handle. Read More »